PAUL Restaurant & Cafe

Paul is a well-known restaurant and café brand with locations across several Middle Eastern countries and France. This project involved creating a variety of both digital and print assets for key campaigns like Ramadan and Mother’s Day. The work included everything from eye-catching packaging design to in-store elements like table tents. Each asset was designed with Paul’s brand guidelines in mind, while also bringing a fresh and creative twist to make sure the visuals were engaging and on-brand. On this page, you’ll see a curated selection of my work, highlighting how I balanced consistency with creativity across different formats.